About

Hi, I'm Kat!

a marketing strategist with a focus on cross-cultural marketing. With over a decade of experience, I have helped both US and international clients audit their online presence, build marketing strategies, establish creative branding, and coach them through the process. 

As an entrepreneur, I understand the importance of building a strong brand and effectively reaching your target audience. 

Let me help you succeed in your marketing efforts.

The moment I knew I was destined to do marketing

I have always been driven by the satisfaction of motivating others and seeing the positive results of my efforts.

From a young age, I have been drawn to careers that allow me to work with people and utilize my creativity. I have always wanted to be a part of interesting projects and make new connections, and I believe that this desire has played a major role in my professional development. I am constantly seeking out opportunities to grow and learn, and I am excited about the potential to make a positive impact on the world through my work.

The moment I knew I was destined to do marketing

I have always been driven by the satisfaction of motivating others and seeing the positive results of my efforts.

From a young age, I have been drawn to careers that allow me to work with people and utilize my creativity. I have always wanted to be a part of interesting projects and make new connections, and I believe that this desire has played a major role in my professional development. I am constantly seeking out opportunities to grow and learn, and I am excited about the potential to make a positive impact on the world through my work.

I can still remember being 14 years old and working as a product demonstrator, promoting croissants and skin care products in a supermarket. At that young age, I already had the ambition to grow up and build a successful career in the marketing and public relations industry. Years later, I am proud to say that my passion and dedication have helped me achieve my goals and establish myself as a marketing strategist specializing in cross-cultural marketing.

Holding a degree in public relations from California State Polytechnic University, Pomona and having studied linguistics and cross-cultural communication in Russia, I have developed a strong foundation in cross-cultural communication. 

I use this knowledge to understand the psychological and cultural needs of individuals from diverse backgrounds and to effectively evaluate and respond to their requests. 

I am proud of the unique perspective and skills that my education and experiences have given me.

Holding a degree in public relations from California State Polytechnic University, Pomona and having studied linguistics and cross-cultural communication in Russia, I have developed a strong foundation in cross-cultural communication. 

I use this knowledge to understand the psychological and cultural needs of individuals from diverse backgrounds and to effectively evaluate and respond to their requests. 

I am proud of the unique perspective and skills that my education and experiences have given me.

My passion for languages and cultures didn’t stop at Russian and English, so I studied Finnish, Arabic, a little bit of Spanish, and Armenian. My curiosity has led me to travel throughout Europe and the Middle East in order to gain a deeper understanding of humanity.

Currently, I am living in Armenia and am interested in exploring the mentality of people in the Caucasus region.

When 4 Cultures Meet in a Single Marketer

I have lived among people from a variety of cultural backgrounds, including Russian, American, Eastern, and Caucasian. This experience has given me an advantage in my professional life, as I am able to better relate to and understand the needs of diverse clients. I believe that my language skills enhance my marketing abilities and allow me to bring unique, out-of-the-box thinking to the campaigns I plan for my clients.

Language and advertising are closely related, as effective communication is essential in marketing. Language serves as the primary channel through which individuals communicate and convey their messages.

As a person who is passionate about language and communication, I have always understood the significance of the words we use. In advertising, this is especially true. The words we choose can either make or break a company. That's why I am so careful about the language I use in my marketing campaigns. I want to make sure that I am effectively communicating my message and having a positive impact on sales.

My ability to engage with a wide range of individuals and learn from each has been invaluable in my professional life. The main advantage in my career is my curiosuty. I enjoy leading projects, directing individuals and groups with confidence and success, setting ambitious personal and professional goals, expressing opinions and making complex decisions with unwavering conviction.

Assessments

Dumbbell.I06.2k

Strength Finder

Achiever, Ideation, Strategic, Competition, Deliberative

Brain Light Bulb Silver.H03.2k

Enneagram

TYPE 8: The Challenger

Wings Bird Style Silver.H03.2k

Fascination Advantage

The Ringleader
Power + Passion

Wife

Travel Addict

Car Enthusiast

Pet Lover

Random Facts

  • 10+ years of experience in marketing planning and coaching
  • Rich portfolio of US and international clients
  • Degree in communications and public relations from Cal Poly Pomona in California
  • Member of the American Marketing Association
  • Member of the Public Relations Society of America
  • Multilingual specialist with a degree in Eastern linguistics

Giving Back

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Grow Your Knowledge

Every Tuesday morning, I share my marketing insights to help you grow your business.